We manage your Microsoft Advertising UK account as a service which helps you gain new customers
We’ve invested in the latest Ads management tools, training, auditing, reporting & landing page software, to give clients the best opportunity of gaining traffic, higher conversations, making their budget go further, gaining more qualified leads than their competitors and giving them the edge when it comes to gaining new customers.
Expand your adverting, and get more for less.
Online advertising made easy
As a Ads management company, we will take over your new or existing Microsoft Advertising UK (formerly Bing Ads) account and handle every step of the process with the goal of gaining you new leads and sales.
Successful campaigns mean more leads and conversions that bring a return on your ad spend. Working in tandem with Google Ads, we'll work hard to refine and improve the conversation rate so you get the right clicks, and a high conversation rate above average rates.
Microsoft Advertising UK monitoring & optimization services
Once your Ad campaigns start, we pay attention to detail to further optimise your account with a focus on conversions and lowering customer acquisition costs. Our Ads team handles everything for you to ensure that your Microsoft Advertising campaigns continually benefit the business while providing the best return possible for your advertising spend.
What is Microsoft Advertising?
Microsoft Advertising is a service that provides Pay-Per-Click advertising for businesses on both the Bing and Yahoo! search engines and the Microsoft Search Network which includes Windows 10, Outlook.com, Cortana, Edge and Office. Also includes exclusive publisher partnerships, extending to readers who visit AOL, Gumtree, InfoSpace and platforms such as Amazon and Apple and more. This accounts for 20.5% of the desktop search market in the UK.
Why Microsoft Advertising matters
If you want to improve your chances of promoting your product and services, gaining clicks, leads & sales then using Microsoft Ads matters. Here’s why:
Desktop search market
The Bing Network forms 34.7% of the US Desktop search and 21% of the UK desktop search markets.
With a single Bing ad, you can reach 162 million unique searchers using Microsoft Search Network & Yahoo sites, which amounts for 30% of total search engine share and over 6 billion searches a month. (Jan 2012)
Get clicks for your campaigns
Web searchers using Microsoft & Yahoo sites are expected to spend 21.5% more than the average searcher.
Lower price per click (CPC)
Since there are fewer advertisers using Microsoft Advertising, you can pay a lot less for a click on keywords compared to Google Ads (Formally AdWords). Therefore, you drive more leads, traffic and sales for much less money and the difference can be as high as 50%.
The importance of Microsoft Ads
Remarketing, In-market Audiences, Custom Audiences, Product Audiences.
LinkedIn profile targeting includes company, industry and job function. Age and gender targeting.
Location targeting and Device targeting.
Want a Free Microsoft Advertising Management Quote
Let us give you a quote for our Pay-Per-Click Management services work.
Our core Microsoft Ads management services
Audit & Business Review
If you already have a Microsoft Ads and/or a Google Ads Account, then we run a performance audit & look for improvements. Once done we can chat about your business goals, target customers, budget and Ad campaign expectations. Only then can you determine the issues and where you need to be.
Research, Competitor Analysis & Account Setup
Research is the starting point, including the Ad strategy, customer demand and keyword planning, competitor intelligence, your USP and irresistible offers, then create compelling Ads, landing pages, then we’re set all the campaign parameters, settings & conversion tracking up as per your business needs.
Campaign Management & Ad Optimization
Would include Keyword Research, Ultimate Keywords, Unlimied Ads, Negative keywords, Competitive Analysis, Adgroup Setup, Exstentions, Ad Copy and Optimization, Location Based Targeting, Ad Scheduling, Regular Bid Adjustments and Optimisation, Post-Click Landing Page Optimization, Reports and more.
Monthly Campaign Management
We would do Performance Monitoring, Performance Reporting, In-Depth Campaign Analsis, Conversion/Tracking Optimization, Budget and Bid Maintenance. Pause of Low Performers, Keywords and Ad Expansion, Quality Score & CTR Growth, Ad Remarketing (if required) Facebook Ad & Google Ads management service and more.
General Account & Campaign Support
Our Microsoft Ad managament service support would include Dedicated Campaign Manager, Weekday and Weekend Support (within reason), Phone, Email, Video and Text Availability, On-site Training or Consultancy (Ad-hoc payment required).