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Microsoft Advertising UK Services

We manage your Microsoft Advertising UK account as a service that helps you gain new customers

We’ve invested in the latest Ads management tools, training, auditing, reporting & landing page software to give clients the best opportunity of gaining traffic, higher conversations, making their daily budget go further, gaining more qualified leads than their competitors and giving them the edge for gaining new customers.

Microsoft Advertising UK

Expand your adverting and get more for less.

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Online advertising made easy

As an Ads Management Company, we will take over your new or existing Microsoft Advertising UK (formerly Bing Ads) account and handle every step of the process to gain you new leads and sales.

Conversion-driven campaigns

Successful campaigns mean more leads and conversions that bring a return on your ad spend. Working in tandem with Google Ads, we'll work hard to refine and improve the conversation rate, so you get the right clicks and a high conversation rate above-average rates.

Microsoft Advertising monitoring & optimisation services

Once your ad campaigns start, we pay attention to detail to further optimise your account, focusing on conversions and lowering customer acquisition costs. Our Ads team handles everything for you to ensure that your Microsoft Advertising campaigns continually benefit the business while providing the best returns possible for your advertising spend.

What is Microsoft Advertising?

Microsoft Advertising is a service that provides Pay-Per-Click advertising for businesses on both the Bing and Yahoo! search engines and the Microsoft Search Network, which includes Windows 10, Outlook.com, Cortana, Edge and Office.


Further more it includes exclusive publishing partnerships, extending to readers who visit Yahoo and AOL, Gumtree, InfoSpace and platforms such as Amazon, Apple and more. This accounts for 20.5% of the desktop search market in the UK.

Microsoft Advertising Logo

Why does Microsoft Advertising matter?

If you want to improve your chances of promoting your product and services, gaining clicks, leads & sales, then using Microsoft Ads matters. Here’s why:

21 per cent

Desktop search market

The Bing Network forms 34.7% of the US Desktop search and 21% of the UK desktop search markets.

30 per cent

Huge reach

With a single Bing ad, you can reach 162 million unique searchers using Microsoft Search Network & Yahoo sites, which amounts to 30% of total search engine share and over 6 billion searches a month. (Jan 2012)

21.5 per cent

Get clicks for your campaigns

Web searchers using Microsoft & Yahoo sites are expected to spend 21.5% more than the average searcher.

50 per cent

Lower price per click (CPC)

Since fewer advertisers are using Microsoft Advertising, you can pay a lot less for a click on keywords than Google Ads (Formally AdWords). Therefore, you drive more leads, traffic and sales for much less money, and the difference can be as high as 50%.

The importance of Microsoft Ads

Marketers are shifting their attention to refocus on what counts: people. The intent of the user’s search and user profile data can be mixed to make a decisive match between a person’s needs & an advertiser’s offering to deliver better results. Powered by the Microsoft Graph & artificial intelligence (AI), the Microsoft Audience Network helps creates new Microsoft Audience Ads which reach your ideal customer.

the importance of google ads or Facebook ads as social media marketing campaign management for leads and sales

Want a Free Microsoft Advertising Management Quote?

Let us give you a quote for our Pay-Per-Click Management services work.

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Our core Microsoft Ads management services

Increase profits and capitalise on new opportunities with online Ads management by working with a small business Microsoft Advertising Agency. Here’s our Microsoft Ad management services:
Web design assessment, Pay Per Click management and Google My Business audit icon. Also used for google ads campaig audit

Ads Account
Audit & Business Review

If you already have a Microsoft Ads and/or a Google Ads Account. In that case, we run a performance audit & look for improvements. Once done, we can chat about your business goals, target customers, budget and ad campaign expectations. Only then can you determine the issues and where you need to be.

google ads campaign - Keyword research, target persona, customer or competitor Research for organic search

Research, Competitor Analysis & Account Setup

Research is the starting point, including ad strategy, customer demand and keyword planning, competitor intelligence, your USP, and irresistible offers, creating compelling ads and landing pages. As per your business needs, we’ve set up all the campaign parameters, settings & conversion tracking.

Google ads management

Campaign Management & Ad Optimisation

We regularly manage your campaigns for maximum profitability and ensure campaigns are optimised wherever possible. This includes campaign building, re-optimising ads and copy, bid management and daily routine optimisation. We’re be continually making improvements and constantly looking to improve the campaigns we’re working on.

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It would include Keyword Research, Ultimate Keywords, Unlimited Ads, Negative keywords, Competitive Analysis, Ad group Setup, Extensions, Ad Copy and Optimisation, Location-Based Targeting, Ad Scheduling, Regular Bid Adjustments, Optimisation, Post-Click Landing Page Optimisation, Reports and more.

Google Ads monthly campaign management

Monthly Campaign Management

We will do Performance Monitoring, Performance Reporting, In-Depth Campaign Analysis, Conversion/Tracking Optimisation, Budget and Bid Maintenance. Pause of Low Performers, Keywords and Ad Expansion, Quality Score & CTR Growth, Ad Remarketing (if required), Facebook Ad & Google Ads management service and more.

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General Account & Campaign Support

Our Microsoft Ad Management Service support will include Dedicated Campaign Manager, Weekday and Weekend Support (within reason), Phone, Email, Video and Text Availability, On-site Training and Consultancy (Ad-hoc payment required).

New to Microsoft Ads or not sure where to start?

If you don’t already have a Microsoft Advertising Account for your business, don’t have a Microsoft account or are not sure where to start with online advertising, Dynamics Tech can help. We are online ad specialists here to help and make sure you are getting the most out of your ad budget.

Get started with Microsoft Ads - Bing Ads on the Bing Yahoo search engine and search network at lower cost