passionate about small business success.
As a small business owner, managing different hats is quite tricky to do. Focus on what you do best, and we’ll be your expert across everything else.
We increase your sales with strategies, technology, and digital marketing.
We operate as a strategic partner and become an extension of your team.
Supporting most if not all your systems, services, and people.
We help you use the right business tools which can make or break how you succeed.
Tackle your business problems with technology & expertise from us, our partners, or preferred suppliers.
SEO is the abbreviation for search engine optimisation. By engaging in SEO – that is, using keywords and phrases on your website, in your content and so on – you are attempting to push your website higher up the rankings. The ultimate goal is to place your website on page 1, as most users rarely navigate beyond that page. This is known as SERPs or Search Engine Results Pages.
This is the organic way to grow your pages and websites. In other words, you don’t pay for SEO itself – apart from the costs of creating content, employees, etc. Paying for adverts is not organic.
Local SEO is the strategy to present your website to a local audience. Your main goal as a small business is to get your name in the “local pack”. This is the list of business search results Google gives you when you search for a relevant keyword.
Local SEO for small businesses is vital.
Creating backlinks now days isn’t as easy as it once was. But it still is just as important. There are so many ways to create links, and here ate 7 ways you can earn more backlinks doing the work yourself.
Learn more here.
Google My Business is a free tool to promote your business profile & website on Google Search and Maps. With your Google My Business account, you can view & connect with your customers, publish updates to your business profile, & discover how customers interact with your business on Google.
Any business owner knows the sting of receiving a negative review. Whether the customer is being honest, or the rating is fake / exaggerated, negative online reviews damage your company’s image. Ideally, you could prove which reviews are fake or exaggerated and have them removed, but this is not always the case.
Some reviews can be removed from the Internet in selected cases, but the better option is to start collecting positive reviews and building a steady customer communication. Online reputation management systems, like what we provide, help you respond to reviews in a timely manner. Better yet, you can turn a negative review into positive review with good customer service and otherwise address the situation from within.
The most important factor in negative reviews is that you should never react with emotions or defensive attitudes. If you can’t control your emotions regarding a review, do not respond to it until you have calmed down. Better still as a small business owner, let a colleague or someone else responds with a different tone.